Vogue is a leading woman's fashion magazine, which is what is said to link fashion to high society and class. The socio economic groups for Vogue would Class A, B and C1. Those in the classes A and B would not only show an interest in what is in Vogue, but also be able to afford the products advertised inside of it, whereas those in the class C1 would show an interest in what is in the magazine, but not be able to afford the designer fashion in their, however they will result to the high street products instead.
The masthead is the first thing the reader appears to look at, due to it standing out on the cover from being large, bold and plain. Although the 'G' is missing out of the masthead from being replaced with Taylor's head, the audience know the magazine is Vogue due to its iconic appearance (for example, the fact that the same font is used on every one of their magazines, as the audience we now associate the certain font with Vogue). The pink that has been used creates a juxtaposition to the pale background, which again causes the masthead to stand out, and also the use of the pink represents the female public, and the feminism aspects of Vogue that appeals to the reader. This represents that Vogue is mainly aimed at women of the general public, as they are more attracted to the cover due to the light and more feminine colours being used, it is also insinuating that what is inside of the magazine is more suited towards females over men.
Taylor Swift has been used as the main image of the cover of the magazine, which is important as the reader of the magazine has to be interested on who is on the cover as it is mainly what catches their attention and makes them interested about the story inside. That is why it is important to think about who is going to star on the cover of a magazine as the right celebrity or model can generate more interest in the magazine, as it may appeal to a larger customer base. Taylor Swift is somebody who a wide audience can be interested in, as her music is targeted at the female population mainly. It is also significant when noting that the model/celebrity is usually always making full eye contact with the reader, as it suggests that everything the reader will want to know will be inside of the magazine, the image draws the audience to read it. Another interesting point is that Taylor isn't being sexualised on the cover of the magazine, which represents the fact that this magazine is aimed at mainly the female population, as the focus is mainly on her beauty, fashion and herself as a person (not her body). For example, Taylor could be the model on a completely different magazine, and we could tell that the audience would differ from what Vogue's is just from looking at what she is wearing, or how she is positioned. The pastel pink links to the text used, reiterating the femininity of Vogue, where as the blue outfit links with the background. The mixture of pastel colours all contribute to creating a light and feminine front cover, which appeals to the females of society as it is eye-catching and looks interesting to read.
The cover lines reiterate the fact that Vogue is aimed at woman of the social classes A, B and C1. Headings such as 'Fizz Buys, you shouldn't but you will' link to those in the classes A and B, as the producers of the magazine are implying that those who can afford the fashion spend too much on it, however when they see what is inside of the magazine they know they will carry on making purchases, purely because the target audience can afford it. A heading such as 'Taylor Swift, a life less ordinary' is what bring the class C1 in to the target audience of Vogue, as it is a story about Taylor Swift which of the general public may generally be interested in because they are a fan of Taylor, they don't get the magazine for the specific high end fashions. We can see as the audience that Vogue is mainly targeted at the female population from where it says on the cover line ' All Change, instant hair transformers', it is obvious that it is women who this article will appeal to as today women spend a lot of time, money and effort on their hair condition and state. As a whole, the cover lines use enticing sentences to draw the reader in, as they pick the sentences based around specific topics women will be interested in, such as hair care and 'style fixes for every figure', as the audience base for females is larger that way as it appeals to a wider majority of people.
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